Websites can be hacked through lots of methods, but for small business, the WordPress content management system is currently the most likely place. Unfortunately, the popularity and ease of [...]
Today, the most important asset that a professional carries with them is their professional (and personal) relationships… In other words, their human network. People are no longer loyal to [...]
Years back, I managed a lot of Pay Per Click advertising. It was a good add on to organic search and at that time, except for real estate, bidding on search terms was not real competitive for [...]
A common question I run into with small businesses is what do I do about a bad online review. Here are some things you can do to address bad reviews: Monitor: First you need to be aware they are [...]
There can really be no argument that the Yellow Pages are on the way out. Some of the smaller market books have already been shut down and there have been a parade of businesses that have been [...]
Remember the Dot Bomb Era? Loads of lousy business models were created that could raise investment capital because they had an E Commerce web site attached. Most of these businesses failed. Many [...]
One of the most important components to market successfully through social media is to have an audience. Publishing quality, relevant content on the internet is great, but to really get it [...]
Besides quality content, the most important component of content marketing is creating the proper audience. Without an audience your content can help to boost search listings, but now with [...]
Hash tags have been around for a while on Twitter but are now starting to come of age on Facebook, Youtube, Pinterest, Googleplus and Google search. Google search is supporting a news feed for [...]