A common question I run into with small businesses is what do I do about a bad online review. Here are some things you can do to address bad reviews: Monitor: First you need to be aware they are [...]
There can really be no argument that the Yellow Pages are on the way out. Some of the smaller market books have already been shut down and there have been a parade of businesses that have been [...]
Remember the Dot Bomb Era? Loads of lousy business models were created that could raise investment capital because they had an E Commerce web site attached. Most of these businesses failed. Many [...]
One of the most important components to market successfully through social media is to have an audience. Publishing quality, relevant content on the internet is great, but to really get it [...]
Besides quality content, the most important component of content marketing is creating the proper audience. Without an audience your content can help to boost search listings, but now with [...]
Hash tags have been around for a while on Twitter but are now starting to come of age on Facebook, Youtube, Pinterest, Googleplus and Google search. Google search is supporting a news feed for [...]
Universally, most small business owners want more traffic coming into their web site…Numbers are not necessarily a good thing. Ask your self, would I rather have 20 prospects to find 3 good [...]
We live in an age were top corporations and government agencies get their web sites hacked fairly regular…What makes you think your web site is safe? Any web site has the potential for [...]
I have always maintained that Google looks at everything. If they do not look at something, they will soon. If Google is not looking at something now, you have to make the assumption that they [...]
Here are some ideas on how you should use social media to properly reach your market niche: Niche Target Marketing: More Important than Ever with Social Media